Inspiring Canadian content is a team effort
November 12, 2010 - By Charlie Cuzzetto, President & Chair, BC Soccer Board of Directors
As we approach the four-month countdown to the debut of Major
League Soccer in British Columbia, there is considerable excitement
around what the new era could mean for the Vancouver Whitecaps FC in
particular and for soccer in BC and across Canada in general.
It’s only natural that palpable media and internet chat will
surround all things MLS in the coming months, including the debate
around potential changes to Canadian content rules for Canada’s
Major League Soccer franchises.
Whether Canadian content rules are indeed relaxed or removed
entirely remains to be seen, but what matters above all are the net
results in favour of Canadian player development and our National
Team programs for the long-term -- on behalf of all stakeholders in
the game, from the Canadian Soccer Association and the professional
clubs to provincial associations such as BC Soccer and our
membership of clubs, districts and leagues at the community level.
Of course, BC Soccer is fully committed to the development of
British Columbian talent in support of Canadian National Team
programs. It is a priority for BC Soccer to continue to engage all
its members and stakeholders -- including the Vancouver Whitecaps FC
-- on the foundation of a strong commitment to a BC player first
development approach moving forward.
The MLS Canadian content issue – which in its current form
established a six-player quota for Toronto FC in its roster of 26
professionals -- falls clearly under the jurisdiction of the
Canadian Soccer Association as our parent body and we support it as
it endeavours to represent the best interests of Canadian player
development. We understand that dialogue about the proposed policy
change is ongoing between the CSA, the professional teams and the
MLS and, in this context, BC Soccer is confident that the issue is
being taken seriously by all stakeholders.
The short-term content issue, which belongs strictly in the realm of
professional soccer and in the discussions between the CSA and the
MLS clubs, is only a small subset, however, of the larger player
development issue.
The work and commitment required around the CSA’s Long-Term Player
Development Philosophy is more compelling simply because it is more
complex and multi-faceted. On behalf of the Board of Directors of BC
Soccer, I think it’s important to make the distinction between
short-term content issues at the MLS level as opposed to the bigger
picture of long-term player development considerations which BC
Soccer brings into its collaborations with its members and partners,
including the Whitecaps as the pro club stakeholder in western
Canada.
In embracing the principles of the CSA’s Long-Term Player Development
philosophy, it is our strong belief that in order to give our BC boys
and girls the best chance to play for Canada in the future, we
collectively need to facilitate the best possible youth development
programs, from Under-5 players in strong community clubs, all the way
through to the national program.
As far as the Whitecaps are concerned, we are glad to have a
professional club in BC wanting to help us achieve that goal. To that
end, our partnership activities with the Whitecaps have been and will
continue to be predicated on the best interests of soccer as a whole in
BC.
Speaking more broadly, we acknowledge the investment in the game which
has been made by various individuals and organizations in order to
secure a dynamic footprint in North America’s premier professional
league by Toronto FC in 2007, now the Whitecaps in 2011 and then the
Montreal Impact in 2012. We appreciate the tremendous value that the MLS
brand will have in support of media attention, television coverage and
corporate investment in soccer in Canada. This is all good news for
soccer in BC and in Canada – and we believe it is good news for our
membership working hard to promote the game at the community level.
The key from our perspective is that long-term player development is
truly a team effort. It’s a team effort spanning the clubs, districts,
leagues and others in the system that are as much a part of the equation
as is the CSA and the pro clubs. The stronger that team effort at the
grassroots, the stronger the Canadian-based pro clubs will be, the
stronger the Canadian national team will be and the stronger Canadian
soccer will be.
